BROCHER & CATLOG Printing
From employee handbooks to glossy, full-color sales catalogs for prospective customers or technical manuals that provide valuable information for product users, a well-designed and printed booklet or catalog can be a key factor in earning trust and generating results. And with our hands-on attention to detail and superior paper stock, Apex Graphics is the place to have your booklets and catalogs printed.
Catalogs are a department store standard, but you can easily use them for your business, too. Highlight seasonal inventory and specials on a quarterly basis. Provide some editorial content, creating more of a magazine/catalog hybrid. The options are limitless!
You can build your own catalog or booklet in two standard sizes, the handy 5 1/2 x 8 1/2 Catalog or the ever-popular 8 1/2 x 11 Catalog, or create your own custom specs. Apex Graphics offers anything from a simple brochure folded to make a four-pager, all the way up to a 64 page, full color, saddle-stitched (stapled) at the spine or coil bound mega marketing tool.
Custom catalog printing sizes, formats and papers as well as additional custom finishing can be used to create distinctive designs and shapes. Rounded corners are not a problem. UV coating is a breeze. Can you have a thicker paper on the cover than your inside pages? Absolutely! Foil stamping and embossing? Multiple catalog binding options? Sure! Anything you can imagine we can create. We'll handle all of the technical details like shingling and head trim, leaving you free to create a catalog that SELLS.
The personal touch
People interact differently with a printed brochure than they do with online marketing. The tactile nature of print leads to a greater connection and consumers will browse over printed material, while online they tend to scan and leave. And the beauty of digitally printed brochures is that there is no minimum print run, so you never need to print more than you need. You can also personalise the brochure for different customers, or include numbered coupons and offers.
What makes a good brochure?
It’s a competitive marketplace and your printed brochure will be one of many out there. So how do you make sure yours gets noticed and read?
Your beautifully designed brochure deserves the best quality print on the finest paper. We have over 15 years’ experience in supplying printed brochures and we’ll print your brochure on a high resolution Indigo digital press that gives stunning colour reproduction. We’ve a vast range of papers types, from our high quality standard stock, to our luxury papers, in a number of finishes. Have a look on apexgraphics.in to see the full range of options and examples of the brochures we print.
If design isn’t your forte, bring in a professional. Remember, your brochure might be the first impression a prospective customer will have of your business, so make that impression a good one. There’s a lot of competition out there, so be creative. A unique cover that grabs the attention will entice people to look inside and see what you have to say.
Choose the right content
Use your content wisely. Don’t overload your brochure with too much information. Choose the best content to keep the reader’s attention and retain interest. You can always use your printed material to drive traffic to your website, so keep your brochure content concise and relevant.
Use images and graphics wisely
Good images can really help your printed brochure and our high resolution printing techniques produce stunning, vibrant colours which really stand out. However, use your images wisely and don’t fill your brochure with bland stock imagery. Your graphics, too, should be clean and consistent with your company branding. And don’t feel you have to fill each page with text and images. Every designer knows that white space can be extremely effective too.There are some great examples of well designed, printed brochures , so have a look and get inspired!